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  • Writer's pictureShobana A

Why you need an OBM (and not a VA!) to scale your coaching business




If you're one of those Coaches, who wants to hire a VA immediately as soon as you think of scaling your business, then read this post


Disclaimer: Before I begin, I have nothing against VA. They help your business in their own way.


The first person you need to hire when you think of scaling your business is an Online Business Manager (OBM)


I know you're thinking of hiring a VA as your first hire.


Wait a minute! Answer to this question before you make a decision.


If you said "YES" to Leveling up your coaching business, then you should prefer an OBM over an VA.


Here's why, an OBM

  1. Helps you transform your vision into goals and action plan thus fast-forwarding your business growth

  2. Optimize your internal business operations including scheduling calls, onboarding/offboarding clients, and admin tasks so that it saves time and effort for you

  3. Builds & maintains systems that automatically take care of your business as she is an expert in tech tools

  4. Elevate your Client Experience so your clients feel premium and completely supported thus retaining your clients and attracting new clients

  5. Helps you hire your team, train them, assess their performance, optimize them for your/their growth

  6. Strategize your Coaching program launches to get the best results for you without having to spend time planning and executing your launches.


Look at the "n" number of areas an OBM offers to help you!


The versatility of an OBM becomes more desirable for your business to choose them over a VA!

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